Stryve Foods, Inc., a protein snack company, has unveiled a twin approach to accelerate growth and improve brand engagement. The company’s major goal is to increase the distribution footprint of its retail brands, including Stryve, Vacadillos, and Kalahari.
Stryve Foods launched a Bitcoin (BTC) Sweepstakes project, giving participants the chance to win one of five prizes worth $1,000 of the cryptocurrencycurrency Bitcoin. This campaign aims to generate consumer excitement and serve as a compelling motivator for trial and repeat purchases.
“We are proud to offer consumers the best-tasting, highest protein products the meat snacks category has ever seen,” stated Chris Boever, CEO of Stryve Foods, Inc. “Our better-for-you brands taste fantastic, are all-natural, and include no preservatives, with almost every variety being sugar-free. We are convinced that as new consumers sample our products, the number of repeat sales will increase dramatically.”
Programs like the Bitcoin Sweepstakes show the company’s dedication to category growth, quality, and consumer advantages, with the goal of driving incremental trial and repeat sales, ultimately supporting growth plans and long-term profitability as the brand scales.
